10 AgencyAnalytics Alternatives in 2025 [Free and Paid]

AgencyAnalytics is a popular comprehensive reporting tool that marketing agencies use to track client campaigns, monitor performance, and automate reporting. While it provides many integrations and customizable dashboards, some businesses may look for alternatives that offer different pricing models, advanced features, or a more tailored experience.

In this article, we explore 10 of the best AgencyAnalytics alternatives—both free and paid. We evaluate each tool based on features, user interface, user reviews, and pricing. 

What We'll Cover:

1. DashThis 

DashThis is a reporting tool designed for agencies that need automated, easy-to-read marketing reports. It simplifies tracking performance metrics from multiple platforms and delivers scheduled reports with minimal effort.

Features

DashThis is an intuitive reporting tool designed for agencies and businesses looking to streamline their performance tracking.

• Pre-built report templates – Easily create reports with drag-and-drop widgets using a user-friendly drag-and-drop interface.
• Automated client reports – Schedule and send reports without manual input.
• Multiple integrations – Connects with PPC, SEO, social media, and eCommerce platforms.
• Custom branding – Personalize reports with company logos and themes.
• Collaboration tools – Allow teams and clients to access shared reports.

User Interface

DashThis has a clean and modern dashboard with a simple drag-and-drop functionality, making it easy to use even for beginners.

User Reviews

Users appreciate DashThis for its ease of use and automation features, but some mention that the pricing can be high for smaller agencies.

Pricing

DashThis starts at $42/month for small teams and scales based on the required dashboards.

DashThis vs. AgencyAnalytics

DashThis is great for agencies that need simple and automated reporting, while AgencyAnalytics provides deeper SEO and PPC tracking capabilities.

2. Whatagraph

Whatagraph is a visually focused reporting platform that helps agencies create engaging and interactive marketing reports. It allows teams to pull data from various sources and present it in a client-friendly format.

Features

Whatagraph is a powerful visual reporting tool designed for marketing agencies that need beautiful, shareable reports.

• Multi-source data aggregation – Pulls data from multiple sources into one dashboard.
• Custom report creation – Build reports with visual elements like graphs and charts.
• Automated reporting – Schedule reports to be sent to clients at set intervals.
• White-label features – Customize reports with branding and company colors.
• Team collaboration tools – Allow multiple team members to edit and review reports.

User Interface with Drag and Drop Interface

Whatagraph features a visually appealing dashboard that presents data clearly and is user-friendly, ensuring reports are easy to understand and contribute to clients.

User Reviews

Users love Whatagraph's modern visual reports, but some note it has fewer integrations than AgencyAnalytics.

Pricing

To subscribe to Whatagraph, businesses have to use their online form to a custom quote.

Whatagraph vs. AgencyAnalytics

Whatagraph excels in report design and visual storytelling, while AgencyAnalytics is better for detailed campaign tracking.

3. ReportGarden

ReportGarden is a marketing agency's all-in-one reporting, analytics, and campaign management tool. It provides a range of features, from customizable reports to budget tracking, making it a strong alternative for agencies looking to streamline their workflows.

Features

• Customizable reports – Create visually appealing reports tailored to client needs.
• Ad campaign tracking – Monitor and optimize Google Ads, Facebook Ads, and more.
• Budget and invoice management – Helps agencies track client budgets and billing.
• White-label solutions – Personalize reports and dashboards with custom branding.
• Data visualization tools – Convert raw data into easy-to-understand visual reports.

User Interface

ReportGarden has a well-organized and intuitive dashboard, making generating reports and tracking client performance easy.

User Reviews

Users appreciate ReportGarden's campaign tracking and invoicing tools, but some mention that the learning curve for customization can be steep.

Pricing

ReportGarden pricing starts at $74/month, making it an excellent choice for agencies managing multiple client accounts.

ReportGarden vs. AgencyAnalytics

ReportGarden is ideal for agencies that need budget tracking and ad campaign management, whereas AgencyAnalytics focuses more on marketing performance dashboards and SEO tracking.

4. Databox

Databox is a powerful data visualization and reporting tool that helps agencies track key performance indicators (KPIs) in real-time. It connects with multiple data sources and allows users to create interactive dashboards for better decision-making.

Features

• Real-time KPI tracking – Monitor campaign performance with live data updates.
• Custom dashboard creation – Build personalized dashboards with drag-and-drop features.
• Integration with multiple platforms – Connects with analytics, CRM, and marketing tools.
• Automated reports – Schedule and deliver client reports without manual effort.
• Mobile-friendly interface – Access performance data from anywhere.

User Interface

Databox has a modern and visually appealing interface, making it easy for users to create and customize dashboards.

User Reviews

Users love Databox's real-time data tracking and integrations, but some note that customizing reports can take some time.

Pricing

Databox offers free and premium plans with additional features and integrations starting at $47/month.

Databox vs. AgencyAnalytics

Databox provides real-time KPI tracking and a mobile-friendly dashboard, while AgencyAnalytics focuses more on client reporting and automated marketing analytics.

5. Google Looker Studio

Google Looker Studio (formerly Google Data Studio) is a free business intelligence tool that helps agencies create interactive, shareable reports. It integrates seamlessly with Google's ecosystem and offers highly customizable data visualization options.

Features

• Unlimited data sources – Connects with Google Ads, Google Sheets, BigQuery, and more.
• Fully customizable dashboards – Create dynamic reports with interactive charts and graphs.
• Collaboration-friendly – Share and edit reports in real-time with team members.
• Google ecosystem integration – Works seamlessly with Google products.
• Advanced data blending – Combine multiple data sources into a single report.

User Interface

Google Looker Studio provides a sleek and highly flexible reporting dashboard, ideal for agencies looking for customized reporting solutions.

User Reviews

Users appreciate the free access and powerful visualization features, but some mention that it requires manual setup and automation features.

Pricing

Google Looker Studio is free, making it an excellent choice for budget-conscious agencies.

Google Looker Studio vs. AgencyAnalytics

Google Looker Studio is ideal for customized and highly interactive reports, while AgencyAnalytics provides automated and ready-to-use reports for client reporting.

6. Klipfolio

Klipfolio is a cloud-based reporting tool that helps agencies track marketing, sales, and business performance metrics. It offers real-time data visualization and a highly customizable dashboard.

Features

• Live data monitoring – View up-to-the-minute campaign performance.
• Custom dashboard templates – Choose from pre-built templates or create your own.
• Extensive integrations – Supports connections with over 100 platforms.
• API access – Allows users to pull custom data for reporting.
• Collaboration tools – Share and work on dashboards with team members.

User Interface

Klipfolio's data-heavy but highly customizable interface makes it an excellent choice for agencies needing deep performance insights.

User Reviews

Users appreciate Klipfolio's data visualization capabilities, but some mention it requires technical expertise to utilize them fully.

Pricing

Klipfolio pricing offers a free plan. The premium plans start at $60/month, with advanced features in higher-tier plans.

Klipfolio vs. AgencyAnalytics

Klipfolio provides more flexibility in custom reporting, while AgencyAnalytics focuses on simplified client reporting with built-in marketing integrations.

7. Oviond

Oviond is a data aggregation and reporting tool designed for agencies that want to consolidate all marketing data into one place. It provides drag-and-drop dashboards and customized reports to help agencies save time.

Features

• Multi-platform data integration – Pulls data from SEO, PPC, and social media platforms.
• Automated reporting – Schedule and send reports to clients effortlessly.
• Drag-and-drop dashboard builder – Customize reports without coding.
• Client access management – Control which clients see specific data.
• White-label options – Brand reports with company logos and themes.

User Interface

Oviond offers a straightforward and user-friendly dashboard, making it accessible even for beginners.

User Reviews

Users like Oviond's ease of use and automation features, but some mention that it lacks advanced data filtering options.

Pricing

Oviond pricing starts at $39/month, making it a mid-range agency option.

Oviond vs. AgencyAnalytics

Oviond is excellent for data consolidation and automation, while AgencyAnalytics provides more built-in integrations for in-depth marketing tracking.

8. TapClicks

TapClicks is a comprehensive marketing dashboard and reporting tool for agencies managing multiple campaigns. It offers automated reporting, data aggregation, and workflow management to streamline client reporting and performance tracking.

Features

• Automated report generation – Schedule and send client reports automatically.
• Data aggregation – Pulls data from over 250 marketing platforms.
• Workflow management – Streamline campaign tracking and task assignments.
• Customizable dashboards – Build reports with drag-and-drop widgets.
• White-label branding – Personalize reports with agency branding.

User Interface

TapClicks features a robust and highly customizable dashboard, making it an excellent option for agencies handling high-volume client reporting.

User Reviews

Users appreciate TapClicks' automation and data integration capabilities, but some mention that setup can be complex due to its extensive features.

Pricing

TapClicks offers custom pricing based on business needs, with pricing tiers starting at $99/month for advanced features.

TapClicks vs. AgencyAnalytics

TapClicks is best for large agencies needing automation and workflow management, while AgencyAnalytics is more suited for more straightforward, streamlined client reporting.

9. Cyfe

Cyfe is a business intelligence and marketing dashboard platform that consolidates data from multiple sources into one view. It's ideal for agencies looking for customizable and real-time reporting solutions.

Features

• Pre-built dashboard templates – Get started quickly with ready-to-use templates.
• Multiple data integrations – Connects with PPC, SEO, social media, and email marketing tools.
• Real-time data tracking – Monitor live campaign performance.
• Custom reporting options – Generate reports with a mix of widgets and KPIs.
• Affordable pricing – Offers cost-effective reporting solutions for small to mid-sized agencies.

User Interface

Cyfe's drag-and-drop dashboard interface makes setting up and customizing reports based on agency needs simple.

User Reviews

Users like Cyfe's affordability and customizable dashboards, but some mention that it lacks deep analytical insights compared to other advanced reporting tools.

Pricing

Cyfe pricing starts at $19/month, making it one of the most budget-friendly reporting tools.

Cyfe vs. AgencyAnalytics

Cyfe is ideal for agencies looking for an affordable, all-in-one reporting solution, while AgencyAnalytics offers more advanced tracking and SEO-focused features.

10. Metrics Watch

Metrics Watch is a marketing analytics tool that delivers automated email reports without requiring clients to log in to a dashboard. It's perfect for agencies that want a hassle-free reporting experience for their clients.

Features

• Email-based reporting – Send automated reports directly to client inboxes.
• No login required – Clients receive reports without logging into a dashboard.
• Real-time performance tracking – Track campaign performance through scheduled reports.
• Multiple data integrations – Works with Google Analytics, Facebook Ads, and other marketing tools.
• White-label customization – Personalize email reports with branding.

User Interface

Metrics Watch has a simple and clean interface, making it easy to configure automated email reports without extensive dashboard management.

User Reviews

Users appreciate Metrics Watch's focus on email-based reporting, but some note that it lacks interactive dashboards for deeper insights

Pricing

Metrics Watch pricing starts at $29/month, making it a cost-effective option for agencies prioritizing email-based client reporting.

Metrics Watch vs. AgencyAnalytics

Metrics Watch is best for agencies that prefer simple, automated email reports, while AgencyAnalytics provides interactive dashboards and in-depth marketing analytics.

Final Thoughts

If automation and workflow management are your top priorities, TapClicks and Cyfe provide comprehensive solutions. Databox and Klipfolio offer powerful data visualization tools for agencies looking for custom reporting dashboards.

If affordability and ease of use are key factors, Cyfe and Metrics Watch offer budget-friendly options with simplified reporting. Meanwhile, Google Looker Studio is an excellent free alternative for agencies that need fully customizable, interactive reports. 

No matter your reporting requirements, these AgencyAnalytics alternatives provide a variety of features to suit different business needs. Want to get your SEO strategy started and get the best results? Contact MADX today.