NEW
GEO toolkit for ChatGPT, Perplexity & AI Overviews

The SEO Agency for AI SaaS Brands

Built for companies creating AI tools, APIs, platforms, and infrastructure, our SEO strategies are designed to help you get found, trusted, and ranked in search.

+187%
Avg. organic traffic / 6 mo
50+
SaaS projects
12.2M
AI Search impressions
10 min walkthrough · Co-founder Perry + a real client teardown
Working with
  • moonpay logo
  • veed.io company logo
  • postalytics company logo
  • parcel tracker company logo
  • brucira company logo
  • mashroom company logo
  • longvadon company logo
  • ruttl company logo
  • briefpro company logo
  • good annotations company logo
  • aptap company logo
  • Alexander company logo
  • Kurve company logo
  • EnterpriseAlumni company logo
  • maekersuite company logo
  • huggg logo
  • EmployPlan company logo
  • RCCO Logo
  • Upstix Logo
  • TitanHQ Logo
  • Volt Logo
  • Treecard Logo
  • Reveille Logo
  • Taggstarr Logo
  • Thunes Logo
  • Outra Logo
  • Seqera Logo
  • Ronspot Logo
  • Ordeful Logo
  • Beanstalk Logo
  • NextGEN Logo
  • Ronspot Logo
  • Exeevo Logo
  • Key ESG Logo
  • Hola Prime Logo
  • Barbri Logo
  • Irish Cancer Logo
  • Flick Logo
  • LearnEDI Logo
  • Nextflow Logo
  • Catalyst Logo
Our services

What We Offer

Five disciplines, engineered as one system. Pick a starting point or run them in parallel.

THE WORK

Built for the fastest-moving vertical in SaaS

AI SaaS companies need to establish organic authority before the market consolidates. We build the search presence that compounds while the window is still open.

01

Technical and onsite audit

We audit your site to surface the technical and structural issues limiting your organic performance — crawlability, indexation, Core Web Vitals, schema, and site architecture. For AI SaaS products with dynamic interfaces and complex product pages, the technical foundation matters more than in most categories.

02

AI SaaS keyword and opportunity mapping

The AI SaaS keyword landscape is evolving faster than almost any other category. We map the high-intent opportunities in your specific niche — AI tooling, LLM infrastructure, AI automation, or vertical AI applications — and build the content strategy to own them before the category matures and competition intensifies.

03

AI-aware content creation

Content for AI SaaS needs to speak to a technically sophisticated audience while remaining accessible to business buyers who evaluate AI solutions. We produce content that works for both — accurate, credible, and structured to rank in both traditional search and AI-generated answers across Perplexity, ChatGPT, and Google AI Overviews.

04

Authority building and AI search visibility

We build the backlinks, brand citations, and entity signals that establish your AI brand as an authoritative source — both in traditional search rankings and in the AI-generated answers that increasingly shape how buyers discover SaaS solutions. Early authority compounds faster than authority built after the market matures.

Customer · Kurve

"MADX is a top player in the premier league. Constantly delivering value above and beyond high quality execution. They help shape our strategic thinking impacting our entire inbound marketing engine."

SEO For AI SaaS

How We Build Search Visibility for AI SaaS Companies in a Rapidly Evolving Market

Technical and onsite SEO audit

We start with a comprehensive technical audit — crawlability, site speed, Core Web Vitals, schema, and indexation health. AI SaaS sites often combine dynamic product interfaces, extensive documentation, and rapidly expanding content libraries. Technical issues in this environment compound quickly. We find and prioritise every issue before we build anything on top of the technical foundation.

AI SaaS keyword research and opportunity mapping

The search landscape for AI SaaS moves faster than almost any other category. New capabilities, new use cases, and new competitor categories create search demand continuously. We map the high-intent opportunities across your specific AI niche and build the content strategy to capture them while the competitive field is still developing. Early organic positions in AI search compound significantly as the category grows.

Competitor and SERP analysis

We analyse the organic competitive landscape in your specific AI category — who's ranking, what content they're using to rank, and where the gaps are. For AI SaaS, SERP analysis reveals both the traditional SEO competitive picture and the emerging AI-generated answer landscape. Understanding both tells us where to focus to generate the fastest organic impact.

Content creation for AI SaaS visibility

We produce content built for two audiences simultaneously: the technical AI buyers who evaluate your product on the depth of your knowledge, and the business decision-makers assessing the ROI of adopting AI. Content for AI SaaS also needs to be structured for AI-generated answer visibility — clear entities, direct answers, and FAQ structures that let AI platforms cite your brand with confidence.

Our results

We Care About Results

Pipeline-tied reporting. Real numbers, real attribution, real outcomes.

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HOW WE WORK

we partner with brands who are ambitious about growth

Every engagement starts with a scoping call so we can confirm fit, timeline, and the right mix of technical, content, and authority work. No surprise scope, no bait-and-switch.

01 / 03

Scoping call

Tell us what you’re building.

15-min call. We’ll listen, ask sharp questions, and tell you honestly if we’re the wrong fit.

02 / 03

Choose your fit

Sprint, retainer or custom.

90-day sprint, monthly retainers or something custom. Starting from $2,500 /mo.

03 / 03

start the work

Month 1 delivery, no long waits.

Onboarding wraps in 2-3 weeks. First deliverables ship before the end of month one.

FAQ

Frequently Asked Questions

Have more questions? Reach out to our sales team or schedule a call with our growth team

Why do AI SaaS companies need SEO?

Despite AI being an emerging category, buyers still search for AI solutions. The companies that establish organic authority early — through content, technical foundations, and backlinks — will hold those positions as the category grows and competition intensifies. Waiting until the market matures to invest in SEO means spending significantly more to compete for positions that early movers are already defending. SEO for AI SaaS is a category ownership play, not just a traffic strategy.

How do you approach SEO for an AI SaaS product in a category that doesn't exist yet?

New AI categories create new search demand as buyers become aware of the capability. We identify early search signals — related queries, problem-aware terms, and adjacent category searches — and build content that establishes your brand as the authority before competitors do. We also help you name and define your category in a way that maps to how your buyers will search for it, which shapes the keyword landscape you'll compete in.

How do you optimise AI SaaS content for both human readers and AI search platforms?

Traditional SEO and AI search visibility are built on the same foundations: authoritative content, structured formatting, clear entity signals, and strong technical health. For AI-specific visibility, we additionally implement FAQ schema, ensure key claims are directly stated rather than implied, and build the third-party citation profile that AI models use when deciding which sources to recommend. Content that performs well in traditional search almost always performs well in AI search — the optimisation layers are complementary.

What types of content work best for AI SaaS SEO?

The highest-performing content types for AI SaaS are: use-case and application content showing what your product actually does, comparison content versus alternatives (including non-AI approaches), technical documentation and implementation guides, and educational content that helps buyers understand the AI category you operate in. Buyers of AI solutions are often still educating themselves — content that helps them understand the space and builds your brand as a trusted guide consistently outperforms pure product content.

How quickly can AI SaaS companies see SEO results?

In newer AI categories with lower competition, ranking improvements can come quickly — within 4–8 weeks of content launch for well-structured, targeted content. In more competitive AI categories (like general AI productivity or LLM APIs), building meaningful organic presence takes 3–6 months. Our 3-month programme is designed to identify and capture the fastest-win opportunities first, then build the foundation for sustained organic growth.

What does the 3-month AI SaaS SEO programme include?

Month 1: Technical audit, keyword and category opportunity mapping, and priority content strategy. Month 2: On-page optimisation, initial content delivery, and authority building launch. Month 3: Performance review, AI search visibility assessment, and planning for the 6-month continuation. You leave with an active organic programme capturing early category demand and compounding authority in your AI niche.

Get started

Ready to Win in AI Search?

Free GEO audit and a 30-min teardown of your current AI visibility. No pitch, no commitment.

OR, REQUEST AN AUDIT

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